The Accidental Marketer Podcast

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Impact Planning Group

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Podcast data

Created By Impact Planning Group

Podcast Status active

Started 20/06/2018

Latest Episode 20/04/2023

Release Period Episodic

Episodes 94

Partner Reviews 1

Language English

Frequency 511

Average Length 18 minutes and 53 seconds

Country United States

Global Rank TOP 1%

Description

I am Tom Spitale, a Partner at Impact Planning Group - welcome to our Podcast! Along with my colleagues and Partners Mary Abbazia and Sean Welham, we are the authors of "The Accidental Marketer" published by Wiley. Through our book and our consulting practice, we help (mostly B2B) Accidental Marketers create unique and compelling strategies that differentiate their products and services from the competition. Our podcast addresses important B2B strategic marketing issues and is designed to help listeners maximize profits in their area of responsibility by creating, communicating and capturing (via pricing strategies) more value for customers than competitors do.
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Episodes
- #701903 - What the Feud Between Two Professional Sports Leagues Can Teach Us About Strategy
  
  2 years ago
  
  #701903 - What the Feud Between Two Professional Sports Leagues Can Teach Us About Strategy
- #701904 - The Different “Flavors” of Marketing
  
  2 years ago
  
  #701904 - The Different “Flavors” of Marketing
- #701905 - Can a Strategy Improve Your Company’s Culture?
  
  2 years ago
  
  #701905 - Can a Strategy Improve Your Company’s Culture?
- #701906 - Strategies to Proactively Manage Risk
  
  2 years ago
  
  #701906 - Strategies to Proactively Manage Risk
- #701907 - How to Identify, Classify and Handle Risk
  
  2 years ago
  
  #701907 - How to Identify, Classify and Handle Risk
Reviews
- There are no reviews yet
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The Accidental Marketer Podcast

The Accidental Marketer Podcast

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Podcast data

Description

Agent Outreach

Episodes

#701903 - What the Feud Between Two Professional Sports Leagues Can Teach Us About Strategy

#701903 - What the Feud Between Two Professional Sports Leagues Can Teach Us About Strategy

#701904 - The Different “Flavors” of Marketing

#701904 - The Different “Flavors” of Marketing

#701905 - Can a Strategy Improve Your Company’s Culture?

#701905 - Can a Strategy Improve Your Company’s Culture?

#701906 - Strategies to Proactively Manage Risk

#701906 - Strategies to Proactively Manage Risk

#701907 - How to Identify, Classify and Handle Risk

#701907 - How to Identify, Classify and Handle Risk

Reviews

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